Digital marketing and growth operations across education, government, tourism, and hospitality. Funnels, email at scale, redesigns, and the automation that holds it all together.
A stranger to a repeat buyer with no sales team: capture, segmented nurture, and a tag-driven purchase loop.
One topic idea becomes a full script plus four platform-ready assets, produced automatically and stored in Airtable.
Rebuilt a regional aviation site around search and clarity, serving scheduled, charter, and remote-community routes.
A compliant email overhaul and the council's first social strategy, from a non-compliant manual system to automated, branded journeys.
Segmentation and automated journeys for one of the Territory's largest destination-marketing programs, with enterprise partners.
Grew a client channel from the ground up and ran paid across Meta and Google, optimised through structured A/B testing.